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Reach a Growing and Engaged Waterways Audience

Our audience is made up primarily of boaters, marinas, boatyards, waterway enthusiasts, and anyone with an interest in Britain's inland waterways.

The UK boating community continues to grow, with an estimated 35,000+ people now living on boats—a figure that rises year after year. This number doesn't include the many owners of leisure craft moored in marinas, stored off-water, or used recreationally across the country.

Beyond boat ownership, Britain's waterways attract significant tourism. Every year, around 450,000 people enjoy holidays on the UK's canal and river networks. Many of these visitors go on to become lifelong boating enthusiasts, regular holidaymakers, and even boat owners themselves. Our Canal & River Guides are particularly popular with this audience.

Interest in the waterways has never been stronger. A steady stream of television programmes, documentaries, and media coverage continues to introduce new audiences to the boating lifestyle, canal heritage, and the unique experiences our waterways offer.

If you're looking to reach this expanding market and connect with potential customers who are actively interested in boating, waterways, and waterside living, you're in the right place.

Our readers—whether long-standing subscribers or first-time visitors—are always searching for products, services, destinations, and ideas that can enhance their boating experience and improve life on and around the water.

These are the people looking for businesses like yours right now.

And that's not all.

Our reach extends beyond boaters and waterway users. We also attract a wider audience with an interest in travel, heritage, leisure, outdoor lifestyles, and the natural beauty of Britain's canals and rivers—giving your business exposure to an even broader customer base.

canalsonline magazine - 15 and going strong

Promote Your Business with CanalsOnline Magazine

CanalsOnline Magazine offers businesses a highly effective, affordable, and proven platform for increasing brand awareness and connecting with new customers. Published and refreshed four times a year to align with seasonal trends, our online magazine continues to attract a growing readership, with visitors engaging with our content from across the UK and around the world.

For many years, we have been producing high-quality content focused on boating and the UK's inland waterways. Our readers value articles that inform, entertain, inspire, and occasionally raise a smile. This trusted resource is supported by a dedicated team of experienced contributors who regularly provide fresh and engaging content.

Our Products & Services section has become a respected destination for readers seeking reliable suppliers of boating products, equipment, and services. Similarly, our comprehensive Canal & River Guides are extensively used by boaters, holidaymakers, and waterway enthusiasts, encouraging repeat visits throughout the year.

In addition, our popular Editorial and Features sections continue to attract a loyal audience, providing a rich mix of information, stories, and insights that keep readers returning to the magazine.

Each season, we run a major Free Prize Draw, which consistently attracts hundreds of entrants. Sponsoring this feature presents an excellent opportunity to place your brand in front of a highly engaged audience and generate significant exposure.

Through these key sections, CanalsOnline Magazine offers a wide range of content and resources designed to engage our readership and create valuable opportunities for advertisers.

By partnering with us, you can showcase your products and services to an audience that is actively seeking solutions and recommendations within the boating and waterways sector. Through a carefully planned and professionally executed campaign, we can help you create compelling, interactive content that captures attention, builds trust, and drives customer engagement.

This is your opportunity to become part of a well-respected and trusted online resource, reaching people who are looking for your products and services right now. Together, we can help your business stand out, attract new customers, and achieve measurable results.

15 years online

now - let's take a look at your campaigns....

canal advertising

...we've cooked up some awesome marketing ideas

Our marketing campaigns are built from a range of carefully selected ingredients, designed to strengthen your message and provide potential customers with all the information they need about your business and what you have to offer.

Creating a successful campaign is much like preparing a great dish. We work closely with you to combine the right ingredients, ensuring maximum impact and results. You can choose the elements that best suit your budget and business objectives, while together we create a tailored marketing package that reflects your unique needs and goals.

Collaboration is at the heart of everything we do. By working hand in hand with you, our aim is to connect your business with our readers, helping you reach the right audience and achieve meaningful engagement.

Canals online advertising

so what's on the menu?

With a range of marketing campaigns designed to fit snugly within any advertising budget, you're sure to find a promotional opportunity on our menu to suit your business.

Whichever option you choose from our mouth-watering selection, your campaign will run for 12 months and can include a variety of enticing extras to help broaden your reach and maximise your exposure.

Best of all, with your campaign working for you 24 hours a day, 7 days a week, for a full year, there's no need to worry about ongoing artwork or copy deadlines.

In addition to our standard campaign packages outlined below, we also offer a selection of exclusive opportunities to further enhance your promotion. Take a look at our 'Specials Board' for details.

Whatever campaign catches your eye, you can be confident that you'll enjoy a rewarding and worthwhile return on your investment.

ADD-ONS

With our Facebook page now reaching more than 4,100 followers, we have the power to spread your message far beyond the pages of our magazine.

Your campaign includes regular posts across all of our social media platforms, helping to maximise visibility and keep your business front of mind throughout the year.

campaign 1 - display banner with unlimited editorials

Tell Your Story with Our Most Popular Campaign

Our most popular campaign gives you the opportunity to showcase your business in depth and connect directly with potential customers.

Campaign Banner

Your campaign includes a prominent display banner positioned at the top of the page(s) of your choice within our Products & Services section. The banner is linked directly to your website, allowing readers to learn more about your business and the products or services you offer.

You can supply your own artwork, or our creative team can work with you to design a professional, eye-catching banner that captures attention and drives engagement.

Editorial Features

Supporting your banner are unlimited editorial features, giving you the space to tell your story in detail. Whether through text, photographs, diagrams, case studies, or project showcases, our editorial team can help create compelling content designed to inform, engage, and inspire your prospective customers.

Long-Term Exposure

Your editorial content will remain featured in our Latest Features section for at least two seasons (approximately 3–6 months), ensuring strong visibility during its initial publication period.

After this, your feature will be permanently archived in our Archives section, where it will remain accessible to readers indefinitely, providing lasting value and ongoing exposure for your business.

DISPLAY BOARD POSITION: Top of your chosen page(s).
TECHNICAL: Display board 1200px (W) X 480px (H). Min DPI 300.
EDITORIAL: Information about your editorial sent upon booking.

This campaign includes:
FREE unlimited editorial features
FREE banner design (if required)
FREE  regular postings across our social media platforms
FREE business listing
FREE canal page listing

>>> Price: 12 month Campaign Banner/ Unlimited Editorial Pages: Only £130.00
vat not applicable

What happens when I book my campaign? We thank you in advance for your booking. One of our team will be in contact with you shortly to discuss your campaign in detail.

Book your campaign 1 now.

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campaign 2 - display banner

canalside advertising

Campaign Banner

Your campaign includes a prominent display banner positioned at the top of the page(s) of your choice within our Products & Services section. The banner is linked directly to your website, allowing readers to learn more about your business and the products or services you offer.

You can supply your own artwork, or our creative team can work with you to design a professional, eye-catching banner that captures attention and drives engagement.

DISPLAY BOARD POSITION: Top of your chosen page(s).
TECHNICAL: Display board 1200px (W) X 480px (H). Min DPI 300.

This campaign includes:
FREE banner design (if required)
FREE  regular postings across our social media platforms
FREE business listing
FREE canal page listing

>>> Price: 12 month Campaign Banner: Only £104.00
vat not applicable

What happens when I book my campaign? We thank you in advance for your booking. One of our team will be in contact with you shortly to discuss your campaign in detail.

Book your campaign 2 now.

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campaign 3 - Trade Listing with Weblink

Just £1 per week for 1 year campaign

A trade listing with a link to your website generates curiosity about your business and will drive more visitors to view the products and services you have to offer. Choose the page most relevant to your business in our PRODUCTS & SERVICES pages.

>>> 12 month Trade Listing with Weblink: Only £52.00
VAT not applicable

What happens when I book my campaign? We thank you in advance for your booking. One of our team will be in contact with you shortly to discuss your campaign in detail.

Book your campaign 3 now.

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campaign 4 - trade listing

Just 50p per week for 1 year campaign

A simple trade listing giving information about the products and services you have to offer with location and telephone number. Choose the page most relevant to your business in our PRODUCTS & SERVICES pages.

>>> 12 month Trade Listing : Only £25.00
VAT not applicable

What happens when I book my campaign? We thank you in advance for your booking. One of our team will be in contact with you shortly to discuss your campaign in detail.

Book your campaign 4 now.

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Specials Board

Here we feature special campaigns that have the power to enrich your message in a very specialised way.

FRONT PAGE SOLUS.
Positioned above our FEATURED IN THIS EDITION section, this prime position ensures maximum sight of your campaign. Perfect for pre-seasonal promotion.To find out about availability of this premium spot, please send us a message of interest to contact@canalsonline.uk

>>> FRONT PAGE SOLUS PRIME POSITION: Only £175.00 for 1 edition (3 months)
**Reduced rate card price with Campaign 1 or 2 - new or existing: Only £95.00

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CANAL PAGE SPONSORSHIP.
Ideal if you operate a business on a particular stretch of our canals or rivers. When readers visit one of our popular canal and river pages, the first thing they will see is your name, displayed on an attention grabbing banner. To find out about availability of this premium spot, please send us a message of interest to contact@canalsonline.uk

>>> CANAL PAGE SPONSORSHIP PRIME POSITION: Only £60.00 for 12 months.

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WATERSIDE PUBS & RESTAURANTS.
Get featured in our WATERWAYS PUBS section. As our PUB OF THE SEASON, you will benefit from a professionally produced feature, live for 3 months (1 edition) with your feature then being transferred to the side panel and available to view forever. To find out about availability of this premium spot, please send us a message of interest to contact@canalsonline.uk

>>> FEATURED PUB OF THE SEASON: Only £45.00 for 1 edition (3 months)

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WATERWAY TRADERS.
Get your boating business featured on our ROVING WATERWAY TRADERS section. Your story will be featured in this exclusive section of our magazine and really give you the opportunity to promote and make visible your unique business. To find out about availability of this premium spot, please send us a message of interest to contact@canalsonline.uk

>>> Featured Waterway Trader: Only £25.00 for 1 edition (3 months)

Editorial Features

PAID FOR EDITORIAL FEATURE.
Editorial matter is welcome (providing it has a relevance to our core topics). Editorial considered to be of a commercial nature (promoting a business) will be published in our LATEST FEATURES section and will be live for 6 months. Your feature will then be transferred into our ARCHIVES and available to view FOREVER.

>>> Cost to publish including design and layout: Only £69.00

FREE EDITORIAL FEATURES.
We welcome all enquiries regarding publication of stories of general interest and educational topics. Please forward any material for consideration to: editor@canalsonline.uk

**Why not consider becoming one of our REGULAR CONTRIBUTORS? With your own page profile, showing links to your published articles, you might become famous! At least you will be "published".

Sponsoring our FREE PRIZE DRAW  brings you a high volume of attention.

Our quarterly readers' prize draw offers you the opportunity to promote your products in a unique and attention grabbing way. Our prize draws regularly attract a high number of entries and are well promoted across many social media platforms. Sponsorship also enables you to promote your business at the right time and is seasonally sensitive, giving you the opportunity to promote your products well in advance of any traditional 'busy' period. To find out availability of sponsorship, please email your interest to: contact@canalsonline.uk

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QUESTIONS?

For further information:
Call 07826 118 195 or email: contact@canalsonline.uk

Please read our advertisers' Terms and Conditions.